The Project
Kulani Kinis - Pocket Paradise

The Brief
Create a series of social media assets that celebrated the vibrant prints and colour palette of the Pocket Paradise collection. The creative needed to showcase each swim print in a fun, engaging way while highlighting the collection's playful personality and encouraging customers to explore the full range.

Creative Approach
Inspired by 90s and Y2K fashion, I created a series of bold collage style graphics using vibrant colour blocking, Pantone inspired swatches and nostalgic graphic elements. White cut-out outlines, playful icons and bright backgrounds helped each print stand out while reinforcing the collection's energetic summer feel. The result was a colourful social campaign that celebrated each print individually while creating a cohesive visual identity across the entire collection.