The CSB team teamed up with @iluvsarahii to explore Karen’s favourite running spots around Los Angeles, leading up to a small community run club.

I led the art direction and logo design for the run club event. This included welcome signage, run bibs, menus, custom water bottles, and early sketch concepts. The logo pairs a bold typeface with a handwritten “Club” to reference movement and the spirit of running. The pink tones in the logo design tied back to the apparel collection.