Logo and branded moments created for CSB’s Hamptons activation with Alix Earle. The designs put a modern CSB twist on the classic Hamptons vibe, soft blue and white tones with refined serif typography give a nod to tradition, while playful, feminine touches keep it fresh. From colours to textures, everything was made to feel light, elevated, and effortlessly on brand, a mix of laid-back luxury and curated cool.